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HYDE PARK VENTURE PARTNERS

We Are experts
Building amazing
Websites

Product Design Direction and User Experience Design

Data-Driven

Innovative

WEBSITE

Digital Experience Design

ABOUT

Hyde Park is a venture capital company with headquarters in Indianapolis and Chicago focused on early-stage, mid-continent startups

THE CHALLENGE

The challenge was to create a modern website that appealed to bi-coastal investors as well as a membership platform to support their startup entrepreneurs

MY ROLE

I guided the client through a discovery process to fully understand their target audience (investors and entrepreneurs) and designed and built their website in Webflow in partnership with an animator.

MEMBERSHIP PLATFORM

Product Design Direction for UI and UX

ABOUT

Hyde Park's membership portal offers resources and community to early-stage, mid-continent startup founders and members.

THE CHALLENGE

The challenge was to create a scalable membership platform that offered ease of use for busy startup entrepreneurs.

MY ROLE

I managed product design direction and led a team in designing the membership platform and building it in Webflow.

EXPERTISE

Partnering with your company in these areas

Product Design Direction
Design Systems
User Persona Development
User Experience Design
User Interface Design
Design Prototyping
Systems Thinking
Human-Centered Design Thinking
Design Quality Assurance
Design Team Management
Brand Design
Webflow Development
Testimonial

"The projected annual income from the website's first confirmed closed customer more than justifies the initial investment 2-fold. I do not have words to describe how happy this makes me.

DAVE STROUD | HEAD OF DIGITAL MARKETING, FOODBUY.COM
Testimonial

“I was able to sit down with my VP yesterday and show what you have created so far and she loves it!”

KALEIGH BURTON | SONITROL Brand Manager
Testimonial

"The website looks amazing. I’m so happy with the final product. Thank you for making this process so easy and delivering such a great new website!"

TERRY SMITH | INCENTVIZ